Healthy Ireland is a government-led initiative aimed at improving the health and wellbeing of everyone living in Ireland. The Digital Bakery was approached by Louth County Council to design six information booklets to promote Healthy Ireland’s information and services to the 129, 000 people living in County Louth.
Healthy Ireland is a government-led initiative aimed at improving the health and wellbeing of everyone living in Ireland. The Digital Bakery was approached by Louth County Council to design six information booklets to promote Healthy Ireland’s information and services to the 129, 000 people living in County Louth.
We conducted research to understand the Healthy Ireland initiative and to design a consistent look that used the Healthy Ireland brand and presented information in a stylish and accessible way.
We conducted research to understand the Healthy Ireland initiative and to design a consistent look that used the Healthy Ireland brand and presented information in a stylish and accessible way.
Each booklet covered a different branch of Healthy Ireland’s services, and featured custom diagrams, infographics, tables, and photography, in order to present information in a stylish and engaging way.
Each booklet covered a different branch of Healthy Ireland’s services, and featured custom diagrams, infographics, tables, and photography, in order to present information in a stylish and engaging way.
Each booklet featured a different colour theme, while retaining the same guidlines for maximum brand consistency.
Each booklet featured a different colour theme, while retaining the same guidlines for maximum brand consistency.
Each booket focused on a different topic. We carefully selected photography and imagery to ensure a relevant look and feel that aligned with the topic and information.
Each booket focused on a different topic. We carefully selected photography and imagery to ensure a relevant look and feel that aligned with the topic and information.
We designed custom-made diagrams, infographics, and tables in order to present information in an engaging way.
We designed custom-made diagrams, infographics, and tables in order to present information in an engaging way.